EPISODE 5

Andy Murray on The Exponential Impact of Every Single Day

How do you identify the one key activity that is strategic to success? Tune in to today’s episode where Andy Murray talks about Questions 4 & 5 of the 5 Big Questions when starting a bigQUEST: What is the single measure that moves us toward success? What is one thing everyone can do every single day? Learn how a simplified framework can build momentum and earn buy-in across stakeholders, the power of choosing one single measurement, and the exponential impact of empowering team members to complete one tactical function every day. For more information on the bigQUEST Framework, find us at bigQUEST.com.

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Episode Highlights

1. Start your Quest by identifying one measurement tool to determine progress.

“There’s always a measure you can use that will tell you that you're doing a good job when in truth, you may not really know for sure because you’re using too many of them.”

2. Utilize a simple framework that ties together the components of problem, outcome, barrier and measurement of your Quest.

Life's complicated as it is and we don't need to over-complicate it. And the simpler, cleaner you can tie this thread of simplicity through the elements of your Quest, the more you can build momentum, and the easier it is to communicate and be able to get buy-in and commitment across several different stakeholders.

3. Choose one key tactical function towards Quest success that everyone on the team can complete every single day.

In this episode, Andy recalls the $10M impact of the “every single day” mindset from his days at Walmart. When a mindset becomes part of the culture, the impact is widespread.

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Guest Links

Episode Links

In today's conversation, Andy mentioned many companies, foundations, and products. For ease of reference, we have linked those here.

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About Your Host

Andy Murray

CEO and Founder of bigQUEST

Andy is a highly effective senior leader with a passion for growth, creating cultures that unleash talent, and building capabilities through collaboration across functions. He has held leadership roles across retail (Walmart), CPG (P&G), start-ups (Mercury 11, Saatchi X) and global organizations (Asda U.K.). A creative problem solver, innovator, and marketer, he is known for building high-performing teams and delivering results.

Andy is a lifetime Honorary Board member of the University of Arkansas's Center for Retail Excellence where he helped developed the Center's presence and Innovation conferences. He is also an Early Board Member for the Soderquist Center for Leadership and Ethics college. Andy was inducted into the Shopper Marketing Hall of Fame in 2013 for his pioneering work in developing best practices and industry leadership in the emerging field of Shopper Marketing. He currently serves as Chairman of Asda Foundation.

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